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Privacy Policy

Effective Date: June 1st, 2013

Thank you for visiting our website, located at (the "Website"). We have created this privacy statement and policy (the "Privacy Policy") to describe the ways we collect, store, use and protect your personally identifiable information. We understand the importance that Internet users place on privacy, and we have designed our service with this in mind.

How we collect information about you:

This Privacy Policy applies to end-users that access the Website, and/or Registered Users that register for, or purchase, the products and/or services offered by and through the Website (the Services").
When you create an account or checkout, we may collect the following types of information from you (collectively, the "Registration Data"):

  • Contact information - your correct and verifiable full name, home address, home or mobile telephone number and email address.
  • Login and password- as a part of your registration, you will be asked to create a unique login and password.
  • Financial information - the bank account numbers and credit card information, including expiration date and security code, that you may use to purchase our products.

Before permitting you to use our Service, we may require you to provide additional information we can use to verify identity, or address or manage risk.

For purposes of compliance with the California Financial Privacy Act, if you are a resident of the State of California and would like to opt-out from the disclosure of your personal information to any third-party for marketing purposes, please send an email to

We may, from time to time, share the personally identifiable information of California residents with unaffiliated third parties for marketing purposes. As a California resident, you have a legal right to request and receive in writing or by email the names and addresses of all such third parties who received your personally identifiable information during the previous calendar year and a list of the types of personally identifiable information disclosed to such third parties. To request such information, send an email to, or write to Key West Sandal Factory, 1107 Key Plaza-515 Key West, FL 33040. We will not honor such requests more than once per calendar year.

Internet Protocol Address:
When you visit the Website, we collect your IP address and standard web log information, such as your browser type and the pages you accessed on our website. We use your IP address to help diagnose problems with our server, to administer our Website and to prevent fraud. Your IP address is used to gather broad demographic information, as well as to offer you products and services.

We use cookies to deliver content specific to your interests. Cookies are text files that we place in your computer's browser to store your preferences. Cookies do not personally identify you in any way. We send a "session cookie" to your computer when you log in to your account. This type of cookie helps us to recognize you if you visit multiple pages on our site during the same session, so that we don't need to ask you for your password on each page. Once you log out or close your browser, this cookie may expire and no longer have any effect. You are free to decline our cookies if your browser permits, but doing so may interfere with your use of our website. For more information about cookies, including how to disable cookies, please visit

When you are using our Service, we collect information about your account with personal information.

How we use the personal information we collect

Our primary purpose in collecting personal information is to provide you with a safe, smooth, efficient and customized experience. We reserve the right to release current or past Registration Data:

  • to law enforcement, government officials, or other third parties when a) we are compelled to do so by a subpoena, court order or similar legal procedure; b) we need to do so to comply with law; or c) we believe in good faith that the disclosure of personal information is necessary to prevent physical harm or financial loss, to report suspected illegal activity, or to investigate violations of our Terms and Conditions;
  • if we are sold or acquired;
  • to provide the services and customer support that you request;
  • to process transactions and send notices about your transactions;
  • to resolve disputes, collect fees and troubleshoot problems;
  • to customize, measure and improve our services and the content and layout of our Website;
  • to send you targeted marketing, service update notices promotional offers and/or any other information that we may deem appropriate for you to receive in connection with your account and/or the Website; and
  • to compare information for accuracy and to verify it with third parties.

How we share personal information

We use the information described above to tailor our content and help our advertisers and third party marketers understand the demographic profile of our Website’s users. This is essential to maintain the costs of our products and/or services at a reasonable level. Any personal information that you submit at the Website remains your property. However, by submitting that information to us, you grant to us the right to use your personal information, subject to applicable state and federal law, for any legal purpose including, without limitation: (a) to bring selected retail opportunities and promotional offers to you via direct mail marketing, e-mail marketing, telemarketing and/or online banner advertising; (b) to process your purchase and payment; (c) when necessary, to facilitate your purchase of discounted products and/or services through other partners; (d) tracking compliance with our Terms and Conditions; and (e) for validation, suppression, content improvement and feedback purposes. These third party businesses may include providers of direct marketing services and applications, including look up and reference, data enhancement, suppression and validation and e-mail marketing. In addition, we may share information with service providers under contract who help with parts of our business operations (e.g., fraud prevention, bill collection, marketing, technology services). Our contracts dictate that these service providers only use your information in connection with the services they perform for us and not for their own benefit. By permitting to collect this information, you will be able to receive free information on products and services that may be of interest to you.

In addition, we may work with partners to enable them to offer discounts on their products and services to you and to accept payments from you using our service providers. In doing so, a merchant may share information about you with us, such as your email address, when you attempt to pay that merchant. We use this information to confirm to that you are a customer. Regardless, we will not disclose your credit card number or bank account number to anyone you have paid through, except with your express permission or if we are required to do so to comply with a subpoena or other legal process.

By opting in your e-mail address at the Website, you agree to receive e-mail marketing from us. We may maintain separate e-mail lists for different purposes. If you wish to end your e-mail subscription to a particular list, you must follow the instructions contained in each e-mail correspondence that you receive from us to unsubscribe. To unsubscribe from all e-mail lists, please send an email to We only send e-mail marketing to individuals that have agreed to receive e-mail from does not send unsolicited commercial e-mail. As a result, certain statutes requiring particular formatting for unsolicited commercial e-mail may not be applicable to the commercial e-mail that is sent by Notwithstanding the foregoing, we will not send you any e-mail marketing, or allow any third party to send you e-mail marketing, from which you cannot unsubscribe.

You may choose to stop receiving future communications regarding products and services we may offer to you (see the "Opt-Out/Unsubscribe" section below), however we may be required to contact you thereafter regarding any order or purchase that you may make while on the Website.

We do not control, and are not responsible for, the practices of our advertisers or third party marketers.

We will never disclose any credit card information to any third-party marketers or other non-governmental entity. Notwithstanding the foregoing, we may: (a) share the fact that we have credit card information on file for specific users of the Website but we will not share your specific credit card information with such third parties without your prior informed consent; (b) share your credit card information with consumer credit agencies; and (c) disclose your credit card information to third party processors for the sole purpose of effectuating transactions that you enter into at the Website.

How you can restrict from sharing your personal information

Federal and state laws allow you to restrict the sharing of your personal information in certain instances. However, these laws also state that you cannot restrict other types of sharing. may share your personal information with other commercial enterprises for the purpose of marketing our jointly offered products to you.

How we protect and store personal information

Throughout this policy, we use the term "personal information" to describe information that can be associated with a specific person and can be used to identify that person. We do not consider personal information to include information that has been anonymized so that it does not identify a specific user.

We store and process your personal information in a technically and physically secure environment on our computers in the US, and we protect it by maintaining physical, electronic and procedural safeguards in compliance with applicable US federal and state regulations. We use computer safeguards such as firewalls and data encryption, we enforce physical access controls to our buildings and files, and we authorize access to personal information only for those employees who require it to fulfill their job responsibilities. When our registration/application process prompts users to enter credit card specific information, and when we store and transmit credit card specific information, that information is encrypted and is protected with SSL encryption software. While we use SSL encryption to protect credit card specific information online, we also do everything in our power to protect other user information both online and off-line. Unfortunately, no data transmission over the Internet can be guaranteed to be 100% secure. As a result, while we strive to protect your personal information, we cannot ensure or warrant the security of any information that you transmit to us, and you do so at your own risk. Once we receive your transmission, we make reasonable efforts to ensure its security on our systems.

Please note that any attempt to breach the security of the network, our servers, databases or other hardware or software supporting this Website or other websites under the control of constitutes a crime punishable by law. We will turn over to authorities, any and all evidence relating to a potential breach of security or other abuse against the network, servers, databases or other such supporting equipment or software. In compliance with applicable federal and state laws, we shall notify you in the event that we learn of an information security breach with respect to your personal information. You will be notified via e-mail in the event of such a breach. Please be advised that notice may be delayed in order to address the needs of law enforcement, determine the scope of network damage, and to engage in remedial measures.

Children's Guidelines

We take special steps to safeguard the privacy of children. It is important for children to get permission from their parents before accessing or supplying any personal information to We will never knowingly collect personally identifiable information from people under eighteen (18) years of age.

Changes to the Privacy Policy

We may amend this policy at any time by posting a revised version on the Website. The revised version will be effective at the time it is posted. If the manner in which we use personally identifiable information changes in a material way, we will notify you by: (a) posting the changes as a start-up screen prior to your subsequent use of the products and/or service offered herein; (b) sending the modified policy to you via email; (c) placing a link to the modified policy on the Website home page; or (d) by any other reasonable means acceptable under applicable state and federal law. Upon receipt of such notification, you will have a choice as to whether or not we use your information in this different manner. At any time that you do not agree with the changes, you must opt out from receiving future communications from us (see the "Opt-Out/Unsubscribe" section above). Failure to opt out after notice of any such changes constitutes an affirmative acknowledgement and acceptance by you of the modified Privacy Policy.

How you can contact us about privacy questions

If you have questions or concerns regarding this policy, you should contact us by using the "Contact Us" on the Home Page, or via email at, or in writing at to Key West Sandal Factory, 1107 Key Plaza-515 Key West, FL 33040.